Alternative Methods For Applying Social Bookmarking In Your Online Business

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For the past several years the rise of social bookmarking as a flexible tool for SEO and marketing has had a massive impact in IM. It is an approach that is especially used for backlinking; as well as search engine optimization strategies. Yet the smarter IM businesses will use certain bookmark sites as they are intended to be used which is also a strategy for continued growth and development. On the other hand we do realize we are all different, and some people favor certain methods over others. Yes, bookmarks can be kept in your account at bookmarking sites, although they have become community centers for lots of people. You can assign tags (keywords) to your bookmarks, and that basically has SEO benefits but a lot depends on the particular site.



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A couple of years ago the more popular bookmark sites made all their links to nofollow which had a huge impact on bookmark rankings. Seems people were able to rank highly from places like Digg and a few others. Who genuinely knows if Google had any influence over those powerful book-marking sites and the nofollow relational attribute. It does make for interesting speculation but not terribly significant at this point.



But you can achieve exposure when you take a more conscientious approach to using social bookmarking sites. Mass backlinking profiles at bookmark sites are legendary for being just about useless and even spammy. What you can do is simply write better profiles that at the very least look like they're for real. Profiles that have appearances of being legitimate will do a better job for you and have a great chance of passing a review. Hopefully you understand the great benefit offered when you take an approach encompassing a higher quality profile.



Also think about your ability to use the RSS feed functions available with a meaty profile with good content in it. That means you will be able to post those feeds to RSS directories, plus they are able to get indexed. Consider the added benefit of more coverage for your links in those feeds. But you do have to take care and exercise caution so you aren't over-promoting because that can cause loss of subscribers to your feed.



There's a balance that you have to hold with the amount of content and different promotional methods in your feeds. Another important aspect is to take time and build relationships at these bookmark sites. You can have a few minutes each day to distribute your good will at these sites, and that won't take very long plus it is a good investment decision.



The important thing about social bookmarking is how you use it is totally up to you. We all probably realize most marketers only desire the off page SEO value with bookmarking sites, and that is cool. The better quality profile strategy is something you ought to test out, and you might like the results.



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